Insight into the Luxury Debate: Space and Light are the new Wood and Chrome_


The automotive industry is, more or less tightly, tied to several other things. Watches, design and yachts, too.

In 2017, as part of its initiative to bring all the yachting industry’s players together, the Yacht Club of Monaco invited 80 key figures of the industry to discuss the future and the years ahead.

Yacht designer Espen Oeino, which is basically the yacthing equivalent to Walter Da Silva or Gerry McGovern in cars, said that there’s definitely been a move towards simplicity. He added, “Shipbuilders are realizing we don’t need opulence and are focusing more on space.”

The interior of the VW ID Buzz concept. Production should start in 2020

 

For so many years, when it came to designing and choosing luxury options for the interior of our cars, we’ve relied on overdoing it. A lot of wood, a lot of carbon-this and aluminium-that, chrome wheels, chrome dashboard, leather-this and alcantara-that. Too much all in one place. And too many different colours. All of them too vivid, all of them too strong.

It’s like we were editing interiors via an app which allows you to relate contrast and saturation and believed that we could make it better by setting up everything to highest possible level. We ended with NFS-style dashboards that looked like somebody had accidentally poured paint on everything.

The interior of the Volvo V90/S90

 

Today’s design is more simple. Easier on the eye. We used to want leather and shiny things. Now, statistics show, we want bigger, cleaner, tidier and brighter spaces. No frills and fewer elements. This is also proven by modern infotainment systems and dashboards, which are almost completely devoid of actual, physical buttons.

I like this new trend. Don’t you?


this article was previously published on Drive Tribe for my column Game Changers